SerpWatch

Specialized tool for tracking keyword rankings.

SerpWatch is a rank tracking tool for marketers and agencies. It monitors search engine results pages (SERPs) to help users understand their website’s position in search rankings. The platform offers real-time updates on keyword performance, allowing for quick responses to ranking changes. Users can track keywords across multiple countries and devices within a single project.

The tool provides customizable notifications and integrates with over 1500 apps through Zapier. It offers historical SERP feature data and weighted keyword graphs to prioritize SEO efforts. SerpWatch also integrates with Google Analytics for comprehensive traffic insights and generates revenue reports to estimate organic traffic value.

For agencies, SerpWatch offers white-label features, including a branded SEO portal for clients. This allows agencies to host the tool on their own domain, enhancing their professional image. The platform supports efficient client communication through customizable reports, automated updates, and notifications.

SerpWatch’s reporting features include branded PDF reports that can be scheduled or generated on demand. Users can customize report formats and data visualizations to suit their needs. The tool offers a straightforward setup process and subscription flexibility based on keyword requirements.